
WHY NOW
The ceiling does not move until the system does.
Most growing companies grow faster than their systems. The team is working hard, the calendar is full, and the same three questions keep landing back on your desk. Where are we going. Who owns what. What matters most this quarter.
Growth stalls on people, and a shared system is how you finally see that clearly. A company that depends on you in every decision cannot outlast you.
WHY NOW
A foundation you can run, not a binder you
file away.
Over twelve weeks, your leadership team builds the core pieces of a simple growth system: the parts that create clarity, alignment, accountability, and momentum. You leave with enough structure to start running a connected system, and with tool drafts you can use the following Monday.
The work happens as a team. Everyone in the room builds the same foundation together.
01
A clear picture of where you're going
Direction that lives outside your head, written down and understood by everyone in the room.
02
One owner for every key function
No more decisions that stall because nobody knows who is accountable.
03
A rhythm that keeps the team aligned without you
A weekly cadence your team runs themselves, so alignment stops depending on you being in every conversation.
THE TWELVE WEEKS
One tool. One decision. Each week.
A build from where your team stands today to a system it runs on its own.
FOUNDATION
1
The System and Starting Point
See the overall flow of the system and identify where your team is starting from.
2
Core Purpose and Core Values
Clarify why the company exists and the behaviors that guide decisions.
PEOPLE AND STRUCTURE
3
Function Chart
Define the key functions in the company and assign one clear owner to each.
4
Key Function Flow Map
Map how the key work flows through the business and connects to cash.
5
Scorecards
Create clarity around what each function is accountable for.
6
Reviews
Connect scorecards to structured two-way conversations and team development.
DIRECTION
7
BHAG and 3HAG
Define the long-term North Star and the three-year highly achievable goal.
8
Core Customer and Simple Market View
Identify who the business should be built around and where you fit in the market.
EXECUTION
9
Annual Goals
Build the one-year roadmap from the 3HAG.
10
Quarterly Goals
Translate the annual goals into the next 90 days of execution.
11
Meeting Cadence
Establish the meeting rhythm that keeps the team aligned and accountable.
12
SUMMIT
Integration and First 90-Day Plan
Pull the pieces together and decide how the team runs the system after the program.
WHY TWELVE WEEKS
Enough time to build the foundation without rushing.
Some topics combine naturally, like Core Purpose and Core Values, or BHAG and 3HAG. Others need more room because they ask the team to make real decisions together: the Function Chart, the Flow Map, Scorecards, Quarterly Goals, and Meeting Cadence.
The pace is built to leave you with a foundation you can run.
WHO IT'S FOR
Leadership teams feeling the strain of scaling without a shared system.
The work happens as a team. Everyone in the room builds the same foundation together, so the system belongs to the room and not to any one person.
WHAT CLIENTS SAY
"The focus on building the right systems and getting the right people in the right seats has been transformative. The coaching pushed me to think bigger and be more strategic, while keeping me grounded in the fundamentals."
Dan Hanson
Owner and CEO, Hanson Remodeling
INVESTMENT
$3,599
per participant, paid in full
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A monthly payment option is available on request.
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A cohort runs with a minimum of six participants.
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Built for the full leadership team to attend together.
SECURE YOUR SPOT
There are two ways to start.
